Whether it’s searching for the next business opportunity, or looking to neutralise a competitor threat, we work in partnership with you to understand the dynamics of your business, identify the key challenges and the best route to address it, and then scope out the key steps to deliver the desired result.
Strategy and Planning
Marketing strategy is aligned to how a company will achieve a goal in a way which is consistent with the mission. A well-established company in a mature market will have a different strategy than a start-up. Plans involve monitoring, to assess progress, and prepare for contingencies if problems arise.
Our core skill is lead generation. Sales-focused, integrated marketing campaigns that cost-efficiently demonstrate results by positively impacting the pipeline. We will generate new business for you.
Start-up, established or looking for an exit, we will work with you to define a marketing strategy that suits your business at any stage in it’s lifespan.
We won’t transfer a lead to you unless we know it is qualified and worth your time.
Working with the technology analysts for nearly 20 years, we have the relationships that matter, understand what is required to ensure your company is on their radar, and we know how to work the community so that their output benefits your bottom line.